Advertise With "The Light AM-1570"

The Light delivers the nation's best mix of traditional and contemporary inspirational music, informative programming and strategic promotions. WIGO is the Atlanta based affiliate of SGN "The Light", owned by Sheridan Broadcasting Corporation. The nation's first African American, 24-hour nationally syndicated gospel radio network, targeting adults 25-54. AM-1570 also offers local and national programs during the week and the weekend.

• African American buying power currently exceeds $543 billion.
• AM-1570 "The Light" listeners are loyal listeners and regularly support our advertisers and partnering ministries.
• AM-1570 offers more competitive rates more spot inventory options and flexible block time options
• Gospel radio is increasingly viewed as a viable format to target financially secure, black consumers in the prime buying market.
• Gospel listeners earn a household income over $60,000 per year.
• Gospel radio listeners are 73% more likely than average adult to be a heavy radio user, listening an average of 28.3 hours per week.
• Gospel fans are most likely of any radio listening group to own their own homes.
• Gospel listeners are loyal. They listen at work predominantly at home and on weekends.
• Gospel listeners are family-oriented; on average 48-52% of them have children in the home or in college.
• Gospel listeners spend their money on enjoying the bounty of blessings: they are 45 percent more likely than general urban radio listeners to buy SUV's, 11 percent more like to purchase furniture, 11 percent more likely to hold investment products.
• Gospel fans are 17 percent more likely to play golf, 7 percent more likely to attend adult continuing education course, and they are 20 percent more likely to patronize fast-food and full-service restaurants.
• Gospel radio formats are listed to as much as Urban Adult Contemporary stations and Contemporary Hit Radio Stations.